To help reduce household food waste, Samsung has partnered with The Tetris Company to launch Samsung Stackers, a line of food storage products inspired by the popular puzzle game Tetris®.
The first group will feature storage solutions unique shapes and colors Tetrimino seven distinctive (cyan, yellow, purple, green, blue, red, orange), which makes food storage more efficiently than ever before and safely. A totally new and fun way. All profits will be donated to Association of European Food Banks.
Food waste is a growing concern, levels mentioned Food waste has recovered and is now back to levels in line with the pre-pandemic. Three recognizes ten people (30%), the presence of higher levels of food waste than it was before the epidemic (20%) because they adopt behaviors in less food management, such as mass cooking and the use of leftovers.
With colorful and nostalgic shapes that evoke Tetris pieces, customers will be able to stack Samsung Stackers in their fridge just like in the game. Whether it’s up, down, left or right, Samsung Stackers is the perfect food to improve space.
Just like Stackers, Samsung’s refrigerator lines offer endless customization, both inside and out. Whether it’s Customizable Interiors or Wine Rack functions that reduce wasted space in the fridge, or even SpaceMax™ technology that provides more practical arrangements for fresh produce. These innovative features are found in Samsung Bespoke Refrigerators, a collection of completely unique fridge and freezer combinations that are capable, convenient and customizable.
Maxime Parein, Head of Home Appliances Marketing at Samsung Benelux said: « Our mission at Samsung is to develop modern products and solutions that help consumers better manage and lead their lives, including reducing food waste. That’s why we’ve teamed up with Tetris to launch Samsung Stackers, an all-new storage solution that makes food storage fun. Not only do Samsung Stackers look good and fit perfectly in our refrigerators, they also offer our customers a more efficient way to maximize available storage space, while supporting the European Food Banking Association’s fight against food waste. “
Maya Rogers, President and CEO of Tetris, said: “We are excited to partner with Samsung to create a Samsung Stackers and provide fun solutions to organize refrigerators at a dose of nostalgia Tetris. It’s great to see Samsung Stackers bring game puzzles famous we have to life and we can not wait to see how regular customers their refrigerator and Mjmayorm transforms into a game Tetris real. In addition to so, since it is donating all profits to the Union of European food banks, this is a great opportunity to contribute to the fight against food waste more than one way. “
Samsung devices will be available collection of new Stackers in the following European countries: Romania, Serbia, Croatia, Slovenia, Spain, Czech Republic, Slovakia, Italy, Hungary, Greece, the Republic of France and the United Kingdom.
Customers who want to know more about the fun and effective new range of Samsung Stackers can visit the website samsung.com/tetris. People who want to buy a game can do so for 25€ with all profits going to the game. Association of European Food Banks, a non-profit organization representing a network of 335 food banks across Europe, committed to preventing food waste and reducing food insecurity.
The European Union has seen the food banks a significant increase in demand for food needs in recent years, and is expected to continue to grow year after year. In 2020 alone, the charities that receive food from members of the European Union for food banks a total of 12.8 million needy people, an increase of 34.7% from the levels of pre-pandemic of 2019. As a result, the network helped, the affiliate of the Organization of the European Organization regained its members and collected and re-distribution 860,000 tons of food, most of which was otherwise was wasted.
About the Tetris® brand
The Tetris® brand is one of the world’s largest and most recognizable video game franchises and brands. After more than 35 years, the brand is still loved worldwide by people of all ages and cultures. Billions of Tetris games are played online every year, and over 500 million Tetris games for mobile have been downloaded to date. The global network of Tetris brand licensors includes major video game publishers, including Nintendo and Sega, as well as numerous partners in the electronics, games, apparel, FMCG, entertainment, etc. industries. Tetris Holding, LLC owns the global rights to The Tetris Corporation, The Tetris Company, Inc. It is the exclusive licensee. For the latest information on the Tetris brand and Tetris products, please visit the website www.tetris.com.
About the European Union for Food Banks
Founded in 1986 and headquartered in Brussels, the European Federation of Food Banks (FEBA) is a European non-profit organization that works in collaboration with a network of full and affiliated members in 29 European countries. FEBA brings together a network of more than 300 food banks committed to preventing food waste and reducing food insecurity. The daily activity is to take back, collect and redistribute food to charities that help the most disadvantaged. In 2020, the full members of the federation collected, sorted, stored and redistributed 860,000 tons of food to help 12.8 million poor people thanks to cooperation with 48,126 charitable organizations and thanks to the professionalism of 37,016 employees (85% volunteers). For more information about the European Union for Food Banks, please visit https://www.eurofoodbank.org/.
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