Marketing Square is launching in Canada in time for the holidays

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By popular demand, Canadian businesses using Square have a new and greatly improved way of engaging customers. The launch of Square, the global trusted payment solution for software and hardware for businesses of all types and sizes Marketing Square In Canada, businesses are now offered just in time for the holiday season.

Square Marketing helps businesses connect with new and existing customers. This tool allows businesses to create, send and track email marketing campaigns, promotions, discounts and coupons in minutes and in one place. From one-off email campaigns to automated and personalized campaigns, Marketing Square helps reach more customers and helps merchants gain key business insights through analytics. In the US, Square data showed that in August 2021, 78% of discounts and coupons sent through Square Marketing were used in less than a week, up from 50% in January.

Square Marketing includes the following main features:

  • Enhance customer engagement and return on invested capital: Square Marketing and other Square customer-facing tools, such as Square Loyalty, Square Gift Cards, and Customer Directory, enable companies to expand their customer base, encourage repeat visits and increase spend buyers.
  • Plan, automate and dispatch: Businesses can schedule or email their customers instantly by taking advantage of Marketing Square’s automation capabilities, saving them time and effort.
  • Measure the results of the campaign: Square Marketing Dashboard provides the option of real-time tracking of active campaigns, open and click rates, and campaign driven sales for both in-person and online purchases.
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After a difficult year and a half, we are finally seeing a return to a new normal as we navigate new ways of doing business. says Karissa Mara, business expert at Square Canada. With the arrival of the busy holiday shopping season, now is the perfect time for businesses to plan their sales strategy and reconnect with customers in a meaningful way. Marketing Square has been a lifeline for many sellers throughout the pandemic, and we’re excited to bring it to businesses in Canada to help them connect with the right customers at the right time.

Luke Newland, co-owner and director Whiskey Run Golf Club Port Colborne, Ont. Marketing Box has recently been integrated into their company’s Square tools ecosystem and they delight in its ease of use, retail capabilities, and data. Mr. Newland believes it is the perfect complement to the other tools his business uses, such as Square for Restaurants, Square for Retailers, Square E-commerce, Team Management, Square Appointments and Square Loyalty, providing a full suite of solutions that allow him to run his entire business with greater ease and efficiency. , all from one place.

The functionality of automated campaigns is amazing, and I especially like the fact that the messaging functionality is built right into the email. This way, any customer question or comment goes directly to my dashboard, instead of staying in my inbox. , specifically M. Nieuwland. The scheduled groups feature also makes it easier to target specific customers for certain promotions and ads, rather than emailing the entire list. I use Square to manage everything from payments to reservations to my online store. Square marketing is just another way to help me achieve success.

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To support Canadian businesses that continue to bypass COVID-19 restrictions, Marketing Square is being offered free through the end of November 2021 and will be offered on an escalated pricing structure thereafter. click Here For more information about Marketing Square.

About Square

Square Inc (NYSE: SQ) designs tools that enable businesses and individuals to participate in the economy. Merchants use Square to reach shoppers online and in person, and to run their business. TIDAL is an international music and entertainment platform that enables Square to pursue its goals of economic empowerment for artists. Square has offices in the United States, Canada, Japan, Australia, Ireland, Spain and the United Kingdom. For more information about Square, visit square.ca.

Methodology

All data from January 2021 to August 2021 in the United States. Although the Square Marketing data is up-to-date, we note that campaign offers are still in effect, causing fluctuations in past months’ numbers.

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