To enhance the visibility and impact of its partners, Manchester City will equip its stadium with a “large format” display system on the pitch.
In detail, the Premier League club will install the The “large” LED panel operates on two levels. Thus, a higher elevation allows in particular to increase the surface of message visibility and to offer creations on two levels. A device provided by the Chinese company Unilumin.
“Achieving more value than ever for our partners”
“A customized super-sized LED system will allow us to engage our fans and create more value for our partners.” Says Peter Lundy, Deputy Director of Partnerships for City Football Group.
The LED panel will especially benefit from Puma, a city equipment supplier. For Puma, the viewing area at the edge of the stadium is a very powerful tool for reaching football fans around the world. Agut Gary Dickson, Head of Marketing, Teamsport Puma Business Unit. “The massive new LED lighting in Manchester City will change the way we approach our creative design and provide us with unparalleled business value.”
Many years ago, Some football clubs use a second row of lights placed behind the first In order to create a visual effect on the TV and fill the space a little more.
– SportBuzzBusiness.fr (SportBuzzBizz) October 18, 2015
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