Half a million visitors: the success of Quebec’s mosaic cultures

Giraffes, elephants, and other fascinating botanical works of Mosaic cultures have attracted nearly half a million visitors since their launch in Quebec City at the end of June.

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Those numbers are enough to please the fair’s organisers, who welcomed their last fan to the Bois-de-Coulonge park on Monday.

“500,000 people are a lot of people in the taboos. It’s a success […]. Listen to people, they talk about a He hits says Jacques Ouimet, Director of Communications and Marketing at Mosaïcultures Québec 2022.

Furthermore, he does not hesitate to say that it was the summer event in the ancient capital. “Obviously there is a summer festival, but four months of time and maintaining such consistency is exceptional,” he says proudly.

Even if, at a press conference last year, the organizers spoke of the possibility of welcoming 450,000 to 725,000 visitors at the event, Mr. Ouimette explains that due to the weather, the full potential can hardly be reached. the summer.

The promoters also highlight the influence of mosaic cultures, which have succeeded in attracting people from all over Quebec and even from the United States. According to them, 60% of the visitors came from outside Quebec City.

On the last day, visitors were there, and despite the cold October, more than 8,000 people were expected to view the unpublished works. The daily record was set at the end of July, at 9,800 visitors.

Merchants are happy

Meanwhile, shopkeepers on Maguire Street are rejoicing. “It’s a gift that has fallen from heaven,” says Maguire Business Development Company’s general manager, Bruno Salvail.

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According to him, the economic impact of the arrival of mosaic cultures in the Silary sector is undeniable.

He adds that the success of the exhibition has just proven that it is possible to hold an event potentially attracting tourists somewhere other than downtown Quebec City.

“Merchants told me they had the best sales ever […]. We’re talking about a 30, 40, even 50% increase compared to the years before the pandemic,” he reveals.

In Qatar next year?

By next summer there will be no traces of the fair’s passage in the Parc du Bois-de-Coulonge.

Mosaïcultures Internationales de Montréal, the organization behind this project, indicates that the event could be presented in Qatar next year.

Moreover, people from the Middle East arrived in Quebec on Monday to visit the exhibition. They want us to present it next year, in full, in Doha [la plus grande ville du Qatar] Jack Ouimette concludes.

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