HP will acquire HyperX, its popular speaker brand, for $ 425 million.
HP announced the acquisition of HyperX gaming peripherals for $ 425 million. With this acquisition, HP will have a dominant position in the gaming accessory market.
This transaction will result in HP purchasing the HyperX brand from Kingston, the current owner. However, HP says in its announcement that “Kingston will keep DRAM, Flash and SSD products for gamers and enthusiasts.”
HP has made great strides in gaming peripherals under the Omen brand in recent years, but it hasn’t gained much ground against competitors like Corsair, Logitech, and Razer.
HP has informed The Verge that the companion Ngenuity app used for some HyperX plugins still exists and is not currently integrated into the Omen Control Center software currently in use.
HyperX is one of the most popular brands in this market, offering gaming accessories, including Cloud Headphones, which are currently some of the best-selling gaming headsets. In addition to gaming headsets, the HyperX line includes a variety of gaming accessories, from gaming keyboards to microphones. Recently, HyperX announced its first 60% mechanical gaming keyboard.
Gridam is a website focused on high tech and geek news: news for mobile and connected devices, social networks, TV series, movies and video games!
“Evil thinker. Music scholar. Hipster-friendly communicator. Bacon geek. Amateur internet enthusiast. Introvert.”